Event | Unlocking exponential growth through breaking stereotypes and optimising creative and media

by | Jun 4, 2024 | Events | 0 comments

Discover how Riviera Travel achieved 37% revenue increase despite a 25% lower marketing budget by redefining travel for older adventurers.

As a leading provider of high-quality escorted tours and cruises, Riviera Travel faced the daunting challenge of standing out in a fiercely competitive industry.

In this session, Sarah Fowler, Marketing Director of Riviera Travel will be sharing how through a strategic brand transformation and innovative media initiatives, they not only met ambitious growth targets but exceeded expectations, charting a new course for success.

What you will learn:

  • How to craft your story for boomers
  • Clever production tactics to save time and money
  • Media planning to get the best results out of creative and the marketing budget

On the panel:

Date: 26th June

Time: 09:30-10:30

Location: Virtual 

Sign up here: https://www.eventbrite.co.uk/e/unlocking-exponential-growth-through-breaking-stereotypes-and-optimising-creative-and-media-tickets-906065685857?aff=oddtdtcreator